Businesses have been conducting surveys for decades so they can examine and evaluate the products they sell with the product offered by their competition. They like to know if people consider them a provider of top quality products and what new products or improvements in existing product they want.
These businesses have been utilizing door-to-door surveys, randomly halting folks in shopping centers and malls, telephone surveys, direct mail questionnaires, and now paid surveys. The companies realize that they'll need to offer consumers some kinds of incentive so that they will take the time to take part in the survey and also to give their sincere opinions. This is basically the origin of the paid surveys era.
In 2005, there were around 212,000 people employed full time in the market research industry in accordance with the Department of Labor statistics and also the number is steadily increasing. That amount does not contain people who make money taking surveys. The majority of industries make use of internet surveys the market for a prospective new product. If there's small or no interest in the product, they will save a whole lot by finding that out before they spend thousands on the preliminary research and development.
Since the competition for the consumer's hard earned dollar is tough, every single business wants access to reliable consumer data that is essential to their bottom line. Consequently, businesses are prepared to pay a reasonable amount of money for people who fit specific target groups that can offer relevant as well as reliable data.
This kind of trend has offered an excellent opportunity for people that like to make extra money for taking paid surveys. It's a perfect job for housewives, retired people and anybody that has a little spare time and likes to share their thoughts.
5 Methods of Paid surveys
Let us do some online surveys assessment. There are actually basically five ways to get paid for taking surveys: focus groups, telephone interviews, mailed paper surveys, in-person interviews and web based surveys. Let us look at each of them individually.
1. Focus Groups - Many companies use focus groups to see how an audience responds to an advertising campaign before it is launched. The material is given to the group and therefore the group discusses the response to the campaign. Organizations usually have trained personnel watching the responses of the group and also the company frequently video tapes the session for later study as well. Discussion group engagement can pay up to $75 per hour.
2. Telephone Interviews - Companies make use of these when they need to get more detailed individual answers than are usually available with other methods. These interviews are often relatively short and only cover a single topic. For example, a particular cell phone application would be the topic of an interview, certainly not the carrier or even the phone in general.
3. Mailed Paper Surveys - In this case the company mails a comprehensive paper survey to the potential customer and asks them to complete it and send it back in a pre-addresses and pre-paid envelope. If it is a long survey, they are going to offer an incentive to fill out and return the survey. Unfortunately, these surveys have a very low response rate.
4. In-person Interviews - These are generally conducted in retail shops, shopping centers and malls. Legitimate Paid Survey Sites As an example, almost everybody has had a free trial of some kind food provided to you in a supermarket and then the worker then asks your thoughts and opinions about the food.
5. Paid Online Surveys - They are surveys that are conducted using survey software that is installed on web sites. Like all of the others, companies pay for the survey being conducted. They're willing to pay the prospective customer mainly because the response rate is really high and the real cost of the online survey is relatively low, it's a bargain for the organization that produces accurate information